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Leveraging Social Media in the Consumer Electronics Industry

Leveraging Social Media in the Consumer Electronics Industry

by Fronetics | Feb 16, 2017 | Consumer Electronics, Content Marketing, Marketing, Social Media, Strategy, Supply Chain

Here are two examples of consumer electronics companies leveraging social media to reach their target audiences, build brand awareness, and drive sales. More and more companies are allocating budget to create a social media presence. That’s because, despite early...
Avoiding Data Breaches in IT Asset Disposal

Avoiding Data Breaches in IT Asset Disposal

by Fronetics | Oct 28, 2015 | Blog, Consumer Electronics, Data Security, Data/Analytics, Logistics, Strategy, Supply Chain

When it comes to IT Asset Disposal here are 5 must-ask questions for third-party providers. When the industry thinks of data breaches it raises the specter of a savvy hacker lurking very far, and yet very close, intermingling with a larger organization of internet...
Use social media to reduce returns

Use social media to reduce returns

by Fronetics | Oct 15, 2015 | Blog, Consumer Electronics, Logistics, Marketing, Social Media, Strategy, Supply Chain

Consumers are using social media to help them make purchase decisions.  An infographic by Invesp provides key details including that:  4 in 10 social media users have purchased an item online or in-store after sharing it or marking it as a  favorite on Twitter,...
A flexible computer chip made of wood

A flexible computer chip made of wood

by Fronetics | Aug 26, 2015 | Blog, Consumer Electronics, Strategy, Supply Chain

Source: University of Wisconsin -Madison In 2014 the global consumer electronic market was valued at $1,224.8 billion.  Future Market Insights projects that the market will reach $2,976.1 billion by 2020, reflecting a CAGR of 15.4% during the forecast period, 2015...

4 ways to succeed with content curation

by Fronetics | May 15, 2014 | Blog, Consumer Electronics, Content Marketing, Marketing, Social Media, Strategy, Supply Chain

Curating content is an essential component of your content strategy and to demand generation.  Content curation can help you grow your business by establishing your business as a thought-leader within the industry and as a trusted resource. Here are four factors to...
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