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Video: Facebook’s Updates Could Have a Big Impact on Your Business

Video: Facebook’s Updates Could Have a Big Impact on Your Business

by Fronetics | Mar 6, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain

Facebook is making a lot of changes that will affect businesses’ organic reach. This video discusses these changes and what your business needs to do to stay ahead of them. We have talked a lot about Facebook’s updates on our blog. Users are already seeing less...
5 Social Media Tips for Supply Chain Executives

5 Social Media Tips for Supply Chain Executives

by Jennifer Hart Yim | Feb 28, 2018 | Blog, Leadership, Logistics, Marketing, Social Media, Supply Chain

For busy executives, being active on social media is kind of like networking. It’s one of those things that everyone says you absolutely have to do to benefit your career, but it’s hard to make it part of your daily routine. This guest post comes to us from Argentus...
Facebook Boosts Local News, Twitter Launches Sponsored Moments, and More Social Media News

Facebook Boosts Local News, Twitter Launches Sponsored Moments, and More Social Media News

by Fronetics | Feb 27, 2018 | Blog, Content Marketing, Current Events, Marketing, Social Media

Also in social media news February 2018: Facebook is developing more sophisticated chatbots, Twitter’s increased character count leads to more tweets, and Instagram introduces a new content publishing beta for businesses. The Olympics aren’t the only thing to keep an...
Facebook News Feed Changes Focus on Community Engagement

Facebook News Feed Changes Focus on Community Engagement

by Fronetics | Feb 26, 2018 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain

The second phase of Facebook News Feed changes boosts local news to strengthen community engagement. Facebook has been busy making lots of changes to its algorithm and prioritizing what users want from the social media platform. Our recent blog post discussed the...
Twitter Bots: Why You Don’t Always Get What You Want When You Pay to Play

Twitter Bots: Why You Don’t Always Get What You Want When You Pay to Play

by Fronetics | Feb 22, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain

Twitter bots may get you more followers and retweets, but artificial influence isn’t a healthy indicator of marketing performance. In this age of influencer marketing, in which followers and retweets are all-important indicators of marketing success, a new phenomenon...
B2B Marketing Trend 2018: Influencer Marketing

B2B Marketing Trend 2018: Influencer Marketing

by Fronetics | Feb 20, 2018 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain

One of 2018’s fastest growing marketing trends is influencer marketing. Companies will increase their influencer marketing budget to keep up with the competition. You’ve probably heard the buzzword by now: Influencer marketing seems to be on the tip of every...
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