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How to Land Hard-To-Get Sales Meetings with Targeted Content

How to Land Hard-To-Get Sales Meetings with Targeted Content

by Fronetics | Aug 31, 2016 | Blog, Content Marketing, Marketing, Strategy

Targeted content can help convince high-level decision-makers and executives to accept your sales meeting request. There are many benefits to content marketing, but did you know it can help you land that next impossible-to-get sales meeting? According to expert...
Content Marketing Works — Just Ask TotalTrax

Content Marketing Works — Just Ask TotalTrax

by Fronetics | Aug 29, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain, Warehousing & Materials Handling

Fronetics designed a content marketing strategy that helped the logistics software company realize increases in new business and sales revenue. Your company is doing pretty well. You have a nice website and a social media account or two. And you’ve experienced...
How a Logistics Technology Company Grew New Business by 30% with Content Marketing

How a Logistics Technology Company Grew New Business by 30% with Content Marketing

by Fronetics | Aug 23, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain

TotalTrax leverages content marketing to increase web traffic, generate high-quality leads, and, ultimately, grow business. TotalTrax, Inc., is a provider of real-time vehicle, driver, and inventory tracking technologies for manufacturing and warehouse operations....
Rethink Your Thank You Emails

Rethink Your Thank You Emails

by Fronetics | Aug 18, 2016 | Blog, Content Marketing, Marketing, Strategy

Transactional emails offer prime real estate for driving further customer engagement or action. Your business probably invests a lot of time and effort creating marketing emails to send to your prospects and consumers. But have you thought much about the content of...
Don’t Spend on Social Media Until You Follow These 4 Steps

Don’t Spend on Social Media Until You Follow These 4 Steps

by Fronetics | Aug 15, 2016 | Blog, Content Marketing, Marketing, Social Media, Strategy

If your social media strategy doesn’t align with your business objectives and target audience, your marketing budget is probably better spent elsewhere. Almost half of CMOs report they do not feel prepared to manage the challenges that accompany the rise of social...
The Best Web Content Management Software

The Best Web Content Management Software

by Fronetics | Aug 11, 2016 | Blog, Content Marketing, Marketing

HubSpot and WordPress rank at the top of G2 Crowd’s list comparing platforms to create, edit, and publish digital content. Businesses and marketers who do not have coding skills rely on web content management systems to publish their digital content. There are a...
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