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3 Tips for Writing Pillar Content

3 Tips for Writing Pillar Content

by Fronetics | Feb 13, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Here are three tips for writing pillar content that will help structure your posts, attract leads and gain better page rankings. In case you missed our series on writing for SEO, pillar content is a highly effective way to define your brand, drive traffic, and convert...
Infographic: Social Media Statistics Your Business Needs to Consider When Publishing Content

Infographic: Social Media Statistics Your Business Needs to Consider When Publishing Content

by Fronetics | Feb 8, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain

These social media statistics are important to keep in mind when planning out your content marketing strategy. A strong social media presence is key to successful marketing in 2018. Social media is simply unavoidable these days. So, you jumped on board and you’re...
3 Questions to Ensure your Content Marketing Strategy Is Sales-Focused

3 Questions to Ensure your Content Marketing Strategy Is Sales-Focused

by Fronetics | Feb 7, 2018 | Blog, Content Marketing, Marketing, Strategy

To be effective, your content marketing strategy should align with your sales goals. Here are three simple questions to ask yourself to make sure your documented strategy is on target. I recently read an article on the Harvard Business Review that discussed pairing...
Is Your Content Strategy Really a Strategy?

Is Your Content Strategy Really a Strategy?

by Fronetics | Feb 6, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

Here are three tips for creating a content strategy that will help advance your business goals. If we’re adamant about one thing at Fronetics, it’s creating a documented content strategy. But, as a recent Harvard Business Review article suggests, many strategies fail...
A New Way to Think about Writing for SEO in Today’s Changing Search Landscape

A New Way to Think about Writing for SEO in Today’s Changing Search Landscape

by Fronetics | Feb 5, 2018 | Blog, Content Marketing, Marketing

Internet users are changing how they search, and search engines are changing in response — which means writing for SEO is changing, too. Here’s what you need to know. I’ve just completed a really detailed, often-complicated series about writing for SEO in today’s...
Top 3 Logistics and Supply Chain Blogs of 2018

Top 3 Logistics and Supply Chain Blogs of 2018

by Fronetics | Feb 1, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Our readers voted LTX Solutions, Women In Trucking, and Apex Capital Blog as the top 3 logistics and supply chain blogs of 2018. You voted, and the results are in! LTX Solution is your number one favorite blog of the year, with “Ellen’s Blog” of Women In Trucking and...
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