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Survey: Social Media Use in the Supply Chain and Logistics Industries

Survey: Social Media Use in the Supply Chain and Logistics Industries

by Fronetics | Apr 10, 2019 | Blog, Logistics, Marketing, Social Media, Supply Chain

We want to hear from you! The supply chain and logistics industries may have taken longer to jump into the social media game, but those companies that are leveraging these platforms are seeing positive effects on their business. An industry survey conducted by...
Infographic: 4 Strategies for Supply Chain Marketers to Build a YouTube Audience

Infographic: 4 Strategies for Supply Chain Marketers to Build a YouTube Audience

by Fronetics | Apr 9, 2019 | Blog, Content Marketing, Marketing, Social Media, Video Marketing

If you’re trying to build a YouTube audience, you’ll need equal parts strategy, creativity, concision, and valuable subject matter. Highlights: Strategy and creativity are top priorities. Keep content short and sweet for maximum impact. Offer value to your audience...
Video: For More Creative Content, Break These 4 Rules

Video: For More Creative Content, Break These 4 Rules

by Fronetics | Apr 4, 2019 | Blog, Content Marketing, Marketing

The best way to come up with creative and engaging content is to think outside the box and sometimes, take risks. Here are 4 rules to break to produce truly creative content. Highlights: Throw out the template approach to content and start thinking about what makes...
The One Thing Manufacturing Marketers Must Do Now: Video Short

The One Thing Manufacturing Marketers Must Do Now: Video Short

by Fronetics | Apr 3, 2019 | Blog, Content Marketing, Manufacturing & Distribution, Marketing, Supply Chain

Here’s why manufacturing marketers should skip the sales pitch and create content that prioritizes the needs of their target audience. Highlights: Research indicates that only about half of manufacturing marketers are prioritizing their audience’s needs when creating...
Fronetics’ Top 10 Picks for Must-Read Supply Chain and Logistics Blogs

Fronetics’ Top 10 Picks for Must-Read Supply Chain and Logistics Blogs

by Fronetics | Apr 2, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Follow these supply chain and logistics blogs to keep up with the latest industry news and happenings. Highlights: These industry blogs are rich with the latest news, insights, and trends. Blogs cover a variety of topics, including research and strategy, and feature...
Twitter’s New Video Analytics Tool, Facebook Showcase, and More Social Media News March 2019

Twitter’s New Video Analytics Tool, Facebook Showcase, and More Social Media News March 2019

by Fronetics | Mar 28, 2019 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain

Also, this month in social media news: Twitter launches new camera tools to increase visual focus; and Pinterest introduces Catalogs and expands shopping ads. This month on social media news, we’re seeing a few trends continuing. Platforms are increasingly offering...
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