by Fronetics | Oct 14, 2014 | Blog, Logistics, Manufacturing & Distribution, Marketing, Social Media, Strategy, Supply Chain
Social media is a strategic tool. The benefits companies can realize by using social media are immense. Which benefits are motivating companies within the logistics and supply chain to use social media? Even more broadly, why are companies using social media? A...
by Fronetics | Oct 9, 2014 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
Report on social media use, motivations, preferences, benefits, and challenges. Within the past five years companies within the logistics and supply chain industries have begun to see social media as a strategic tool and have begun to actively use and leverage social...
by Fronetics | Oct 9, 2014 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
Report on social media use, motivations, preferences, benefits, and challenges. Within the past five years companies within the logistics and supply chain industries have begun to see social media as a strategic tool and have begun to actively use and leverage social...
by Fronetics | Sep 24, 2014 | Blog, Marketing, Social Media, Supply Chain, Talent
“Practice makes perfect.” This is what we have been told by our parents, our teachers, Malcolm Gladwell, and researchers. And, as pointed out by Fast Company, “There’s even a Macklemore song about it, so that makes it real.” Here’s the problem – it’s not...
by Fronetics | Sep 23, 2014 | Blog, Marketing, Social Media, Strategy
The number of social media channels is astounding –and is growing daily. Which of these channel(s) should your business leverage? Here is what you should consider when determining which social media channels you should use for your B2B business. Your ideal customer...
by Fronetics | Sep 18, 2014 | Blog, Marketing, Social Media, Strategy
I start most of my days like you. I hit the snooze button on my alarm and lay semi-awake thinking about all the things I should be doing. Then, 20 minutes later (where did the time go?!), I autopilot my way to the kitchen for a cup of coffee. While I sip my caffeine,...
