by Fronetics | Jan 15, 2015 | Blog, Marketing, Supply Chain
In 2015 The Girl Scouts launched the “Digital Cookie.” How will this impact the Girl Scout Cookie Supply Chain? When the Girl Scouts of America began selling their now ubiquitous cookies way back in 1917, their operations were simple: cookies were baked...
by Fronetics | Jan 13, 2015 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
In December 2014 Fronetics Strategic Advisors conducted a survey to learn the favorite social media accounts of the logistics and supply chain industries. Here are the Facebook accounts which survey respondents identified as favorites: Cerasis Cerasis is a top North...
by Fronetics | Jan 13, 2015 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
In December 2014 Fronetics Strategic Advisors conducted a survey to learn the favorite social media accounts of the logistics and supply chain industries. Here are the Facebook accounts which survey respondents identified as favorites: Cerasis Cerasis is a top North...
by Fronetics | Jan 12, 2015 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
LinkedIn is a must for companies and for professionals. Profiles, company pages, and LinkedIn groups each serve a purpose, and each are tools which can be used and leveraged by both companies and individuals. With more than 3 million company pages, more than 332...
by Fronetics | Jan 12, 2015 | Blog, Logistics, Marketing, Social Media, Strategy, Supply Chain
LinkedIn is a must for companies and for professionals. Profiles, company pages, and LinkedIn groups each serve a purpose, and each are tools which can be used and leveraged by both companies and individuals. With more than 3 million company pages, more than 332...
by Fronetics | Jan 7, 2015 | Blog, Leadership, Marketing, Social Media, Strategy, Supply Chain
The majority of companies within the logistics and supply chain industries are realizing benefits by participating in social media. The social network that provides the greatest business impact: Twitter. A survey found that 95% of respondents believe Twitter to be...