by Fronetics | Jan 27, 2015 | Blog, Content Marketing, Marketing
If you want to attract B2B buyers with content, you need to understand what B2B buyers think about content. 93% of B2B companies use content marketing. If you want your content marketing efforts to be effective you need to understand why B2B buyers consume and value...
by Fronetics | Jan 22, 2015 | Blog, Leadership, Marketing
Want to reach your marketing goals? It’s time to get SMART. Do you know what it is you’d like to see your business achieve this year? It’s likely you do. In fact, most people know generally what they’d like to see happen over the course of a year because they...
by Fronetics | Jan 22, 2015 | Blog, Leadership, Marketing
Want to reach your marketing goals? It’s time to get SMART. Do you know what it is you’d like to see your business achieve this year? It’s likely you do. In fact, most people know generally what they’d like to see happen over the course of a year because they...
by Fronetics | Jan 20, 2015 | Blog, Content Marketing, Marketing, Social Media
Content and social media are integral to business growth Editor’s Note: This is a guest blog written by Kecia Gray, Vice President, Corporate Marketing & Communications, Transplace. Transplace is a premier provider of transportation management services,...
by Fronetics | Jan 20, 2015 | Blog, Content Marketing, Marketing, Social Media
Content and social media are integral to business growth Editor’s Note: This is a guest blog written by Kecia Gray, Vice President, Corporate Marketing & Communications, Transplace. Transplace is a premier provider of transportation management services,...
by Fronetics | Jan 15, 2015 | Blog, Marketing, Supply Chain
In 2015 The Girl Scouts launched the “Digital Cookie.” How will this impact the Girl Scout Cookie Supply Chain? When the Girl Scouts of America began selling their now ubiquitous cookies way back in 1917, their operations were simple: cookies were baked...