by Fronetics | Jul 13, 2016 | Blog, Content Marketing, Marketing
Using search marketing as part of your content strategy can increase web traffic and, thus, visibility for your business. Search marketing, formerly “search engine marketing,” uses both paid (SEM) and unpaid strategies (SEO) to increase traffic to your business’...
by Fronetics | Jul 11, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
This is part two of a three-part series on Twitter for B2B. See part one, Twitter for B2B, and part three, How to Use Twitter Analytics. If you’re not sure what else to tweet, try these 20 ideas. Twitter is an excellent platform for sharing news and reaching...
by Fronetics | Jun 29, 2016 | Blog, Content Marketing, Marketing, Social Media
Participating in social media is not about earning followers; it’s about building relationships. Posting content to social media is a great way to earn followers. But a follower doesn’t necessarily equal a customer. That’s why it’s important to keep in mind that...
by Fronetics | Jun 28, 2016 | Blog, Content Marketing, Marketing, Social Media
Reddit is a gold mine for relevant, engaging content to share with your social media followers. You probably have heard that Reddit is useful in content marketing. But what, exactly, is it, and how do you use it? Reddit is a news website/social network in which...
by Fronetics | Jun 23, 2016 | Blog, Content Marketing, Marketing, Strategy, Supply Chain
HubSpot users also saw 3x more leads and 4.1x web visitors per month after a year using the software. A study has found that using HubSpot for your inbound marketing can increase sales revenue by 72% in 12 months. A 2016 MIT Sloan student analysis showed that...
by Fronetics | Jun 21, 2016 | Blog, Content Marketing, Marketing, Social Media
Try these tips to attract potential customers to follow your business on LinkedIn. This is part three of a three-part series on LinkedIn for B2B businesses. Check out part one, LinkedIn for B2B: Getting Started, and part two, How to Hire Talent through LinkedIn....
