by Fronetics | Nov 9, 2016 | Blog, Content Marketing, Marketing, Social Media
Try these content formats and related tools for B2B social media content that keeps your audience engaged. Conventional wisdom, careful market research, and common sense are all telling us that social media is transforming the way we do business. We know we should be...
by Fronetics | Nov 7, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Fronetics is conducting a survey to determine how companies in the logistics and supply chain industries are using content and social media. Have you ever wondered how your competitors, customers, and business partners are using modern marketing tools like social...
by Fronetics | Nov 3, 2016 | Blog, Content Marketing, Marketing, Social Media
The web search has changed the way businesses shop for products and services — and content marketing is your key to reaching them. What’s the first thing we all do when we need a gift for Fathers’ Day, can’t think of a song lyric, or want to buy a new kitchen...
by Fronetics | Nov 1, 2016 | Blog, Content Marketing, Marketing
Companies dedicate enormous resources to ramping up email marketing programs around seasonal pushes, like the holidays. But do they actually get more customers? We all know the feeling — how the office buzzes, the anticipation starts to build. Busy season is around...
by Fronetics | Oct 27, 2016 | Blog, Content Marketing, Marketing, Social Media, Strategy
Company X also saw web traffic grow by 180% in 90 days by using Google AdWords and Facebook Ads. Sometimes our clients can be a little hesitant to try pay-per-click advertising. Take Company X, for example. Company X’s target customer fits a very particular profile,...
by Fronetics | Oct 26, 2016 | Big Data, Blog, Content Marketing, Data/Analytics, Marketing
Big-data insights can help you segment your email database to better target prospects based on where they are in the buyers’ journey. Most companies these days are swimming in a sea of big data, the great swaths of information they’ve amassed from sales records,...
