by Fronetics | Sep 11, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy
Social prospecting can help logistics and supply chain companies identify and engage with leads on social media in a genuine — and highly effective — way. Social media should be an integral part of your marketing strategy. You know it helps build brand awareness,...
by Fronetics | Sep 7, 2017 | Blog, Content Marketing, Marketing, Social Media
When you are posting on social media could be as important as what you’re posting, and this CoSchedule study attempts to determine the best time to post. Timing is everything. And that statement especially holds true when it comes to posting content to social media....
by Fronetics | Sep 6, 2017 | Blog, Content Marketing, Marketing, Strategy
Find the right marketing outsource partner for your business by asking specifically about strategy development, industry experience, and more. More and more supply chain companies are choosing to outsource their marketing, giving them the flexibility to focus on their...
by Fronetics | Sep 5, 2017 | Blog, Content Marketing, Marketing, Social Media
Use Quora to answer potential customers’ questions, and they’ll perceive you as a valuable source of knowledge and an industry thought leader. Despite gaining popularity over the last several years, Quora’s potential as a marketing tool for supply chain and logistics...
by Fronetics | Aug 29, 2017 | Blog, Content Marketing, Current Events, Marketing, Social Media
When it comes to social media news in August 2017, the words of Kanye West, “stronger, better, faster, stronger,” have never been truer. August has seen a continued push to get more information to more people in real time. Pinterest is introducing mobile ads. YouTube...
by Jennifer Hart Yim | Aug 24, 2017 | Blog, Content Marketing, Manufacturing & Distribution, Marketing, Supply Chain
Here are seven tips for manufacturers to improve your email marketing strategy in the manufacturing and industrial sector. This post comes to us from Adam Robinson of Cerasis, a top freight logistics company and truckload freight broker. Email marketing is a powerful...
