by Fronetics | Sep 25, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy
Use the first months to lay a solid foundation for your content marketing program so it can begin generating leads and sales. So you decided it was time to jump into the content marketing game. You’ve been crafting the perfect content. You’re posting on a regular...
by Fronetics | Sep 21, 2017 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain
Our resources for supply chain marketers include step-by-step DIY guides, industry reports, marketing templates, and case studies. Here at Fronetics, we specialize in digital and content marketing for supply chain and logistics businesses. We understand the unique...
by Fronetics | Sep 20, 2017 | Blog, Content Marketing, Marketing, Social Media
When it comes to social media platforms like Facebook and LinkedIn, post once a day to improve engagement and visibility. There has been endless research about the sweet spot for posting frequency to social media sites. The results all point to the same conclusion:...
by Fronetics | Sep 19, 2017 | Blog, Content Marketing, Marketing, Strategy
B2B software company Text Request took 4 steps to grow organic traffic, a key component of any content marketing strategy. We content marketers are always keeping an eye on organic traffic. It’s an indicator of success (though by no means the only one). Basically it...
by Fronetics | Sep 18, 2017 | Blog, Content Marketing, Marketing
Use these 6 tips for more mobile-friendly emails to improve recipient engagement rates and to promote profitable customer action. I feel like my mornings probably mimic most of your mornings: My alarm goes off. I reach for my cell phone and check my email. I will...
by Fronetics | Sep 13, 2017 | Blog, Content Marketing, Marketing, Strategy
Marketing can help sales close deals by providing targeted content that demonstrates the business value of the product or solution. Sales and marketing often exist in separate corners. The marketing team works to create lead opportunities through content, and the...
