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7 Search Engines Changes that Affect Your SEO: Infographic

7 Search Engines Changes that Affect Your SEO: Infographic

by Fronetics | Feb 19, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Search engines are evolving, and these changes will have big impacts on how searchers find your content. Here are 7 changes that will affect your SEO. Internet users are changing how they search, and in response, search engines are changing how they rank content....
Video: 5 Biggest Email Subject Line Mistakes to Avoid

Video: 5 Biggest Email Subject Line Mistakes to Avoid

by Fronetics | Feb 16, 2018 | Blog, Content Marketing, Marketing

This video will teach you how to increase your open rate by discussing email subject line mistakes you should avoid. Email marketers, this video is for you! On average, office workers receive 121 emails a day. That is a huge amount of emails to scroll through every...
3 Tips for Writing Pillar Content

3 Tips for Writing Pillar Content

by Fronetics | Feb 13, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Here are three tips for writing pillar content that will help structure your posts, attract leads and gain better page rankings. In case you missed our series on writing for SEO, pillar content is a highly effective way to define your brand, drive traffic, and convert...
Infographic: Social Media Statistics Your Business Needs to Consider When Publishing Content

Infographic: Social Media Statistics Your Business Needs to Consider When Publishing Content

by Fronetics | Feb 8, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain

These social media statistics are important to keep in mind when planning out your content marketing strategy. A strong social media presence is key to successful marketing in 2018. Social media is simply unavoidable these days. So, you jumped on board and you’re...
3 Questions to Ensure your Content Marketing Strategy Is Sales-Focused

3 Questions to Ensure your Content Marketing Strategy Is Sales-Focused

by Fronetics | Feb 7, 2018 | Blog, Content Marketing, Marketing, Strategy

To be effective, your content marketing strategy should align with your sales goals. Here are three simple questions to ask yourself to make sure your documented strategy is on target. I recently read an article on the Harvard Business Review that discussed pairing...
Is Your Content Strategy Really a Strategy?

Is Your Content Strategy Really a Strategy?

by Fronetics | Feb 6, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

Here are three tips for creating a content strategy that will help advance your business goals. If we’re adamant about one thing at Fronetics, it’s creating a documented content strategy. But, as a recent Harvard Business Review article suggests, many strategies fail...
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