by Fronetics | Aug 29, 2016 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain, Warehousing & Materials Handling
Fronetics designed a content marketing strategy that helped the logistics software company realize increases in new business and sales revenue. Your company is doing pretty well. You have a nice website and a social media account or two. And you’ve experienced...
by Fronetics | Aug 23, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain
TotalTrax leverages content marketing to increase web traffic, generate high-quality leads, and, ultimately, grow business. TotalTrax, Inc., is a provider of real-time vehicle, driver, and inventory tracking technologies for manufacturing and warehouse operations....
by Elizabeth Hines | Aug 22, 2016 | Blog, Logistics, Manufacturing & Distribution, Strategy, Supply Chain
Improve your company’s financial performance by implementing a risk-management strategy that plans for everyday events and disruptions. Supply chain disruptions can have a significant impact on business and financial performance. A recent PwC and the MIT Forum...
by Elizabeth Hines | Aug 16, 2016 | Blog, Data/Analytics, Logistics, Strategy, Supply Chain
Look at your financial metrics on a granular level, beyond the basic snapshot, to identify opportunities for growth. Big data can show homogeneous revenue opportunities and cost inputs. But that overview is inadequate for determining how different aspects of your...
by Fronetics | Jul 28, 2016 | Blog, Diversity, Leadership, Logistics, Strategy, Supply Chain
In an interview with Kate Lee, Saunders discusses her career in the logistics industry and key issues within the supply chain. The percentage of female CEOs in the Fortune 500 declined from 4.8% in 2015 to 4.2% in 2016. Canada, too, has realized a decline: 8% of the...
by Fronetics | Jul 25, 2016 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain
Get your news in front of the one billion iOS users with this step-by-step guide to publishing on Apple News. Do you use Apple News? If you have an iOS device (iPhone, iPad, or iPod Touch) and have upgraded to iOS 9 or beyond, the app is preinstalled. Users love the...
