by Fronetics | Dec 13, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Get the tools you need to create and implement a content marketing strategy that drives profitable customer action for your business. Content marketing can be an incredibly effective tool for attracting customers and growing a business. But it ain’t easy. In fact,...
by Fronetics | Dec 8, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain
How 2 new developments have changed the world of marketing The year 2017 is about to dawn, and with it marks a decade anniversary of the birth of two seismic changes in how people view the world around them. No doubt you’ve incorporated both of these changes into your...
by Jennifer Hart Yim | Dec 6, 2016 | Big Data, Blog, Data/Analytics, Leadership, Logistics, Strategy, Supply Chain, Transportation & Trucking, Warehousing & Materials Handling
Supply chain leaders must be ready to implement big data in order to continuously improve. This guest post comes to us from Adam Robinson, director of marketing for Cerasis, a top freight logistics company and truckload freight broker. Supply chain leaders are...
by Elizabeth Hines | Dec 1, 2016 | Blog, Logistics, Strategy, Supply Chain
Consumer expectations of expedited, free shipping come at a cost to e-commerce businesses — but is it worth it? The race to deliver orders at an ever-increasing pace — free of charge — is raising the stakes for shippers and retailers. Everything from the size of...
by Fronetics | Nov 30, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Companies within the logistics and supply chain industries are increasing customer engagement, market and business intelligence, leads, and more by participating in social media. Results from a previous Fronetics survey tell us that 100% of responding companies in the...
by Fronetics | Nov 21, 2016 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Fronetics invites you to participate in a survey on how companies in the logistics and supply chain industries use content marketing. If there’s one thing we can say about the ever-changing B2B marketing climate, it’s just that: it’s ever-changing. Keeping pace...