The 2017 4th of July Supply Chain [Infographic]

by Fronetics | Jun 27, 2017 | Big Data, Blog, Current Events, Data/Analytics, Logistics, Supply Chain

U.S. Consumers plan to spend a whopping $7.1 billion on cookouts for 4th of July celebrations. The National Retail Federation reports that 219 million Americans plan to celebrate the 241st Independence Day. Two-thirds plan to attend a cookout, barbecue, or picnic,...

Impact of Pulling out of the Paris Climate Agreement on Manufacturing & Transportation

by Fronetics | Jun 21, 2017 | Blog, Current Events, Logistics, Manufacturing & Distribution, Supply Chain, Transportation & Trucking

This post comes to us from Kevin Jessop of Cerasis, a top freight logistics company and truckload freight broker. The Paris Climate Agreement. Let those words hang for a moment. Throughout the course of the 2016 election and now the Trump Administration, many...

Supply Chain: How Do You Compare to These 2017 Marketing Trends?

by Fronetics | Jun 15, 2017 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain

A global marketing survey finds that many businesses are focusing on these initiatives and challenges. As more supply chain and logistics companies understand the benefits of content marketing, more are turning to this type of marketing strategy to build brand...

The Self-Driving-Truck Race is On, But Which Strategy Will Prevail?

by Elizabeth Hines | Jun 14, 2017 | Blog, Current Events, Logistics, Strategy, Supply Chain, Transportation & Trucking

Startups and transportation juggernauts alike are entering the race toward the self-driving truck, but no two strategies look alike. There will come a time in the not-so-distant future when — instead of using a CB radio to communicate with a freight driver — you will...

3 Tips for Turning Your Content Writers into Supply Chain Experts

by Fronetics | Jun 13, 2017 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Follow these steps to equip your content writers with all the institutional knowledge and background information they need to create top-quality content. Content drives consumers to your website, convinces them of the quality of your products/services, and ultimately...

5 Podcasts for Supply Chain and Logistics Professionals

by Fronetics | Jun 12, 2017 | Blog, Logistics, Strategy, Supply Chain

These podcasts bring the latest news and thought leadership in the supply chain and logistics industries right to your earbuds. I used to think that podcasts were a hip form of new media that millennials used to further their iPhone addictions. Fast forward a few...