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10 Tips for Using Instagram for Business

10 Tips for Using Instagram for Business

by Fronetics | Oct 9, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain

Instagram for business is a rising trend. Here’s how to use the platform to connect with your audience in a personal way. Recent research on social media use shows that 66% of brands now use Instagram. It’s the second-most used platform by businesses, up from fourth...
Video: Measure Social Media Success in Terms of Potential, not Dollar Amount

Video: Measure Social Media Success in Terms of Potential, not Dollar Amount

by Fronetics | Oct 8, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain

Social media’s ability to exponentially grow brand awareness and introduce your content to unseen audiences can’t always be measured in dollars. One of the hardest parts about implementing a social media strategy is struggling to measure its success. While most B2B...
How to Use Guest Posting as Part of Your Content Strategy

How to Use Guest Posting as Part of Your Content Strategy

by Fronetics | Oct 4, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

Guest posting can help you build your reputation as a thought leader, grow your contact list, improve your SEO, and expose your content to new audiences. At Fronetics, we use guest posting as a part of our own — and many of our clients’ — content strategies....
Infographic: 3 Steps to Prove Social Media ROI

Infographic: 3 Steps to Prove Social Media ROI

by Fronetics | Oct 3, 2018 | Blog, Content Marketing, Data/Analytics, Logistics, Marketing, Social Media, Supply Chain

Use these three steps to calculate your social media ROI and prove the value of your investment. As supply chain and logistics businesses are finally recognizing the merits of content marketing, and more specifically social media platforms, many are looking into...
Should You Let Your Employees Work from Home?

Should You Let Your Employees Work from Home?

by Fronetics | Oct 1, 2018 | Blog, Content Marketing, Current Events, Logistics, Marketing, Strategy, Supply Chain, Talent

Considering instituting a work from home policy for your business? Ask yourself these three questions first. As the supply chain becomes increasingly digital, many employers may be considering implementing a work from home policy. After all, we know one way to attract...
In This Job Market, More Companies are Lowering Experience Requirements

In This Job Market, More Companies are Lowering Experience Requirements

by Jennifer Hart Yim | Sep 26, 2018 | Blog, Content Marketing, Leadership, Logistics, Marketing, Supply Chain, Talent

In today’s job market, candidates are in such high demand, companies are posting positions with little or no experience requirements. This guest post comes to us from Argentus Supply Chain Recruiting, a boutique recruitment firm specializing in Supply Chain...
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