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9 Career-Strengthening Moves to Make This Fall

9 Career-Strengthening Moves to Make This Fall

by Fronetics | Aug 17, 2016 | Blog, Strategy, Talent

If your job has left you to feeling stuck in a rut, try these steps to improve your professional life. Summer vacations are over, and the year is more than half gone. Perhaps all those best-laid plans for boosting your career this year have yet to come to fruition....
Study Financials Granularly to Increase Profits

Study Financials Granularly to Increase Profits

by Elizabeth Hines | Aug 16, 2016 | Blog, Data/Analytics, Logistics, Strategy, Supply Chain

Look at your financial metrics on a granular level, beyond the basic snapshot, to identify opportunities for growth. Big data can show homogeneous revenue opportunities and cost inputs. But that overview is inadequate for determining how different aspects of your...
Don’t Spend on Social Media Until You Follow These 4 Steps

Don’t Spend on Social Media Until You Follow These 4 Steps

by Fronetics | Aug 15, 2016 | Blog, Content Marketing, Marketing, Social Media, Strategy

If your social media strategy doesn’t align with your business objectives and target audience, your marketing budget is probably better spent elsewhere. Almost half of CMOs report they do not feel prepared to manage the challenges that accompany the rise of social...
The Best Web Content Management Software

The Best Web Content Management Software

by Fronetics | Aug 11, 2016 | Blog, Content Marketing, Marketing

HubSpot and WordPress rank at the top of G2 Crowd’s list comparing platforms to create, edit, and publish digital content. Businesses and marketers who do not have coding skills rely on web content management systems to publish their digital content. There are a...
4 Ways to Analyze Your Content

4 Ways to Analyze Your Content

by Fronetics | Aug 10, 2016 | Blog, Content Marketing, Data/Analytics, Marketing, Strategy

Examine these stats when you analyze your content to improve your content strategy and the effectiveness of future content. A critical (but often overlooked) element of an effective inbound marketing strategy follows the actual production and distribution of content:...
Supply Chain Buyers Want to See This Kind of Content on Your Website

Supply Chain Buyers Want to See This Kind of Content on Your Website

by Fronetics | Aug 9, 2016 | Blog, Content Marketing, Marketing, Supply Chain

As buyers spend more time researching vendors online, your business’ digital content should anticipate the questions, problems and needs of your target buyer so that you can make their short list. Want to appeal to — and close sales with — more customers? Your...
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