by Fronetics | Sep 7, 2016 | Big Data, Blog, Data/Analytics, Logistics, Strategy, Supply Chain
While the temptation to invest in big data may be strong, small and mid-sized companies might be better off starting with small, more manageable analytics. Big data has become a big business. A 2016 Forrester report forecasts that the big-data management business will...
by Fronetics | Sep 6, 2016 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain
Your customers use vendor content in their purchasing decisions, and you need a strategy to reach them — or your competitors will. Content marketing can be a game-changer, in terms of new business and sales revenue, for organizations of all sizes and industries and...
by Elizabeth Hines | Sep 5, 2016 | Blog, Leadership, Strategy, Talent
Some companies include failure as a performance metric, but establishing a culture of innovation is a better inflection point for success. Media executive Jason Seiken is known for taking the Washington Post online and for turning PBS into a digital media powerhouse....
by Fronetics | Sep 1, 2016 | Blog, Strategy, Talent
Try these four networking tips to stop feeling guilty about developing relationships to advance professional goals. Does networking make you feel dirty? Research published in Administrative Science Quarterly confirms you are not alone. The authors suggest that acting...
by Fronetics | Aug 31, 2016 | Blog, Content Marketing, Marketing, Strategy
Targeted content can help convince high-level decision-makers and executives to accept your sales meeting request. There are many benefits to content marketing, but did you know it can help you land that next impossible-to-get sales meeting? According to expert...
by Fronetics | Aug 30, 2016 | Blog, Internet of Things, Logistics, Strategy, Supply Chain
New research shows how supply chain and logistics companies currently are using the Internet of Things and how they plan to expand use in the future. The Internet of Things is already here — monitoring our footsteps, heartbeats, lighting, home temperature, and...