by Fronetics | Dec 22, 2016 | Blog, Content Marketing, Marketing
At Fronetics, we work with companies in the logistics and supply chain industries to create and execute digital and content marketing strategies. Understanding the sales processes of our clients, working closely with sales, and developing effective lead generation...
by Fronetics | Dec 21, 2016 | Blog, Diversity, Leadership, Logistics, Manufacturing & Distribution, Strategy, Supply Chain, Talent
Women hold just 15% of all executive officer positions within Fortune 500 companies, yet research consistently shows that when women are in positions of leadership, companies perform better. In the supply chain industry, just 5% of top-level supply chain positions...
by Fronetics | Dec 20, 2016 | Blog, Leadership, Strategy, Supply Chain, Talent
The 10 most popular talent posts of 2016. The start of a new year generally brings with it a host of resolutions. For individuals finding and landing a new job, or advancing in their current job are common resolutions. For companies, identifying talent, hiring, and...
by Fronetics | Dec 19, 2016 | Blog, Logistics, Strategy, Supply Chain
Fronetics is a boutique marketing firm focused on the supply chain and logistics industries. Not only does our firm have deep roots within these industries, we are also focused on the future. Here are our top 10 supply chain and logistics posts of 2016. 1. The B2B...
by Fronetics | Dec 15, 2016 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Here are our 10 most-read social media posts of 2016. Social media is no longer optional. Today, B2B and B2C companies need to be active on social media. Companies that aren’t are making a strategic mistake that will impact their bottom line. At Fronetics we work...
by Fronetics | Dec 14, 2016 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
In 2016 88% of B2B marketers reported using content marketing to market their business, up by almost to 3% over 2015. B2B markets are increasingly using content marketing because they recognize that it an effective tool to increase brand awareness, and to attract,...
