by Fronetics | Jan 31, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy
Sales teams can use social media to cultivate relationships with potential buyers, a process called social selling. With the dawn of the social media age and the exponential increase in choices and information available to buyers, we’ve seen a massive shift in the way...
by Fronetics | Jan 30, 2017 | Blog, Content Marketing, Logistics, Marketing, Supply Chain, Transportation & Trucking
Our readers voted Morai Logistics, Women in Trucking, and the Oracle Supply Chain Management Blog as the top 3 logistics and supply chain blogs of 2017. Every year we ask our readers to vote for the best industry blogs. The results are always interesting — there’s...
by Jennifer Hart Yim | Jan 26, 2017 | Blog, Strategy, Talent
The “Right to Disconnect” is combating round-the-clock email culture, but can better work/life balance help boost employees’ productivity? This guest post comes to us from Argentus Supply Chain Recruiting, a boutique recruitment firm specializing in...
by Fronetics | Jan 25, 2017 | Blog, Content Marketing, Marketing, Strategy
To stay relevant following Google’s mobile-first approach, marketers need to examine their company’s mobile user experience. Marketers, take notice: Google’s announcement that it is experimenting with a “mobile-first” search index is a reminder to examine...
by Fronetics | Jan 24, 2017 | Blog, Content Marketing, Marketing
Long-form content generates more traffic, leads, and social shares than shorter content. We’ve all heard the aphorism, “quantity over quality.” But when it comes to content marketing, part of quality may well be quantity. While it can seem intimidating, the value of...
![The State of Supply Chains: The Supply Chain Has Gone Digital [Infographic]](https://www.fronetics.xyz/wp-content/uploads/2024/10/virtual-reality.jpg)
by Jennifer Hart Yim | Jan 23, 2017 | Big Data, Blog, Data/Analytics, Logistics, Strategy, Supply Chain
2016 was the year of the digital supply chain — here’s a look at how things changed. This guest post comes to us from Adam Robinson, director of marketing for Cerasis, a top freight logistics company and truckload freight broker. 2016 marched onward with a drive...
