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10 Creative Ways to Generate Leads with Content and Beyond

10 Creative Ways to Generate Leads with Content and Beyond

by Fronetics | Apr 5, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy

Try these out-of-the-box ideas for content and other tactics that can help you generate leads. Generating new leads and growing your business is imperative to a business’s viability. Referrals from current customers are a strong option for growth, but often they...
#LeggingsGate: The Importance of Emotional Intelligence in Social Media Management

#LeggingsGate: The Importance of Emotional Intelligence in Social Media Management

by Fronetics | Apr 4, 2017 | Blog, Current Events, Marketing, Social Media, Strategy

United Airlines failed to apply emotional intelligence to its social media management and will continue to suffer the consequences. The recent #LeggingsGate controversy — in which a United Airlines gate agent refused to allow two young girls flying on...
3 Ways to Attract Millennial Talent for the Supply Chain

3 Ways to Attract Millennial Talent for the Supply Chain

by Fronetics | Apr 3, 2017 | Blog, Logistics, Strategy, Supply Chain, Talent

Hoping to draw more millennials to your talent pool? Implementing these three ideas might help win them over. By the year 2020, millennials are estimated to make up a majority of the workforce. In addition, a 2014 study found that 46% of B2B buyers were millennials,...
Lead Generation Strategy: After the Trade Show

Lead Generation Strategy: After the Trade Show

by Fronetics | Mar 30, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy

Follow these four steps after the trade show to ensure you’re getting the most out of your lead generation efforts. This is the third installment in our three-part series about generating leads around a trade show. After some busy days, the trade show has finally...
Lead Generation Strategy: Attending the Trade Show

Lead Generation Strategy: Attending the Trade Show

by Fronetics | Mar 29, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy

Follow these four steps during the trade show to ensure you’re getting the most out of your lead generation efforts. This is the second installment in our three-part series about generating leads around a trade show. As you enter the convention center, you feel...
Lead Generation Strategy: Preparing for the Trade Show

Lead Generation Strategy: Preparing for the Trade Show

by Fronetics | Mar 28, 2017 | Blog, Content Marketing, Marketing, Social Media, Strategy

Follow these four steps ahead of the show to ensure you’re getting the most out of your lead generation efforts. This is the first installment of a three-part series about generating leads around a trade show. As thousands of us prepare for our travels to...
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