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B2B Marketing Trend 2018: Influencer Marketing

B2B Marketing Trend 2018: Influencer Marketing

by Fronetics | Feb 20, 2018 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain

One of 2018’s fastest growing marketing trends is influencer marketing. Companies will increase their influencer marketing budget to keep up with the competition. You’ve probably heard the buzzword by now: Influencer marketing seems to be on the tip of every...
7 Search Engines Changes that Affect Your SEO: Infographic

7 Search Engines Changes that Affect Your SEO: Infographic

by Fronetics | Feb 19, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Search engines are evolving, and these changes will have big impacts on how searchers find your content. Here are 7 changes that will affect your SEO. Internet users are changing how they search, and in response, search engines are changing how they rank content....
Video: 5 Biggest Email Subject Line Mistakes to Avoid

Video: 5 Biggest Email Subject Line Mistakes to Avoid

by Fronetics | Feb 16, 2018 | Blog, Content Marketing, Marketing

This video will teach you how to increase your open rate by discussing email subject line mistakes you should avoid. Email marketers, this video is for you! On average, office workers receive 121 emails a day. That is a huge amount of emails to scroll through every...
What Should Supply Chain Students Be Learning? Here’s What Google Thinks.

What Should Supply Chain Students Be Learning? Here’s What Google Thinks.

by Fronetics | Feb 14, 2018 | Blog, Logistics, Supply Chain, Talent

Google’s management study shows that supply chain students who learn soft skills will be more innovative and successful. A recent Google study of its top employees is shaking up the way we think about how we should be educating students. We’ve all heard about the...
3 Tips for Writing Pillar Content

3 Tips for Writing Pillar Content

by Fronetics | Feb 13, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Here are three tips for writing pillar content that will help structure your posts, attract leads and gain better page rankings. In case you missed our series on writing for SEO, pillar content is a highly effective way to define your brand, drive traffic, and convert...
Valentine’s 2018 Supply Chain Infographic

Valentine’s 2018 Supply Chain Infographic

by Fronetics | Feb 12, 2018 | Blog, Current Events, Logistics, Manufacturing & Distribution, Supply Chain

As Cupid spreads his wings, gifts of experience and romantic, at-home options will take over the market for Valentine’s Day 2018. Consumers will spend a near-record $19.2 billion on Valentine’s Day 2018, up from $18.2 billion in 2017. According to NRF’s annual survey,...
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