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Landing Pages that Convert: Part Three of Effective Lead Generation

Landing Pages that Convert: Part Three of Effective Lead Generation

by Fronetics | Jul 19, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Strategy, Supply Chain

In part three of our series on effective lead generation and nurturing, we walk you through the components of effective landing pages that convert visitors to leads. If you’ve been keeping up with our four-part series on effective lead generation, you should be up to...
Creating Calls-to-Action that Convert Leads: Part Two of Effective Lead Generation

Creating Calls-to-Action that Convert Leads: Part Two of Effective Lead Generation

by Fronetics | Jul 18, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Once you’ve decided how to create and package a valuable offer, the next step in an effective lead generation is creating calls-to-action that convert leads. If you read part one of our four-part series on effective lead generation, you’re familiar with the first step...
Creating Valuable Offers: Part One of Effective Lead Generation

Creating Valuable Offers: Part One of Effective Lead Generation

by Fronetics | Jul 17, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

The first step in an effective lead generation campaign is creating valuable offers to convince website visitors to entrust you with their contact information. Welcome to part one of my series on effective lead generation. In this four-part series, I’ll guide you...
4 Components of Effective Lead Generation and Lead Nurturing Campaigns

4 Components of Effective Lead Generation and Lead Nurturing Campaigns

by Fronetics | Jul 16, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

For effective lead generation and lead nurturing, you need to create offers your audience finds valuable, calls-to-action to drive them there, a landing page to convert them, and a form to gather their information. Your strategic marketing objectives boil down to one...
5 Tips for Writing Better Meta Descriptions for Your Blog Posts

5 Tips for Writing Better Meta Descriptions for Your Blog Posts

by Fronetics | Jul 12, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain

Meta descriptions help boost your SEO, driving more traffic to your posts and more quality leads on your website. You’re trying your best to become an expert in SEO optimization. You’re working hard to create valuable content, finding visually pleasing images to...
Top 10 Mobile Apps for Supply Chain Professionals

Top 10 Mobile Apps for Supply Chain Professionals

by Fronetics | Jul 11, 2018 | Blog, Logistics, Supply Chain

Here are 10 mobile apps for supply chain professionals to get out from behind their desk, streamlining processes right from a phone. In an industry focused on the transport of products and goods, mobile apps are giving supply chain professionals a new freedom from the...
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