by Fronetics | May 9, 2017 | Blog, Leadership, Talent
Employers that can reduce stresses surrounding childcare increase their chances of retaining their most talented employees. Many companies struggle with attracting and, more importantly, retaining their best employees. There are many reasons why, of course. But one of...
by Fronetics | May 8, 2017 | Blog, Content Marketing, Marketing
Research shows that marketers are wasting valuable time and resources reinventing the wheel when it comes to email marketing. Email marketing can be a challenge — to say the least. The constantly changing email landscape, marketing trends, and privacy regulations can...
by Fronetics | May 4, 2017 | Blog, Marketing, Social Media
Show that your company cares about its customers by responding in a complete and timely manner to negative comments on social media. I was recently talking with a client who works in a sector known for negative online reviews. Customers tend to air their grievances in...
by Fronetics | May 3, 2017 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
There’s never been a better time for supply chain and logistics businesses to implement a content marketing strategy — except for maybe yesterday. Content marketing is a form of inbound marketing in which vendors publish digital content to attract customers who are...
by Fronetics | May 2, 2017 | Blog, Content Marketing, Marketing, Social Media
YouTube creators focus on audience engagement, as opposed to branding, which helps them organically grow an authentic loyal following. I recently watched a video from Truly Social President and Founder Tara Hunt about the genius of YouTube creators. She offers truly...
