by Fronetics | Jun 19, 2017 | Blog, Content Marketing, Marketing, Social Media
Facebook Lead Ads make it easy for both businesses to gather lead information and for prospective customers to learn more about products and services that interest them. Only 37% of B2B marketers feel Facebook advertising is working for their business. On pace to hit...
by Fronetics | Jun 15, 2017 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
A global marketing survey finds that many businesses are focusing on these initiatives and challenges. As more supply chain and logistics companies understand the benefits of content marketing, more are turning to this type of marketing strategy to build brand...
by Fronetics | Jun 13, 2017 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Follow these steps to equip your content writers with all the institutional knowledge and background information they need to create top-quality content. Content drives consumers to your website, convinces them of the quality of your products/services, and ultimately...
by Fronetics | Jun 12, 2017 | Blog, Logistics, Strategy, Supply Chain
These podcasts bring the latest news and thought leadership in the supply chain and logistics industries right to your earbuds. I used to think that podcasts were a hip form of new media that millennials used to further their iPhone addictions. Fast forward a few...
by Fronetics | Jun 8, 2017 | Blog, Content Marketing, Marketing, Social Media
Word of mouth happens organically, but these three tips will help your business get the most out of this kind of recommendation. For as long as I can remember, I’ve been relying on friends and family for recommendations on everything from cars to coffee makers. The...
