by Fronetics | Jul 20, 2017 | Blog, Content Marketing, Marketing, Social Media
Recent surveys show video platforms are the next big focus for marketers in terms of content distribution channels. Social media marketing can seem a bit like keeping up with the Joneses. Which content distribution channels are your competitors using? Where are they...
by Fronetics | Jul 19, 2017 | Blog, Content Marketing, Marketing
Personalizing marketing emails increases open rates, click-throughs, and revenue, but it takes so much more than addressing recipients by name. B2B buyers are increasingly expecting vendors to provide personalized experiences throughout the buyer’s journey. Marketers...
by Fronetics | Jul 18, 2017 | Blog, Leadership, Talent
Great leaders are able to push employees to their fullest potential and increase productivity without causing undue stress. In a new study published in the Harvard Business Review, managers were 30% less likely than their coworkers to be stressed out. 30% LESS! One...
by Fronetics | Jul 17, 2017 | Blog, Content Marketing, Marketing
Outsourcing doesn’t have to be an all-or-nothing thing. Considering parsing off these marketing tasks based on internal resources and expertise. Everyone needs a little help sometimes. That’s particularly true when it comes to B2B marketing. In fact, 52% of B2B...
by Fronetics | Jul 12, 2017 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
Here are our 10 most popular articles covering supply chain and digital marketing, based on our mid-year analysis. If you ever read this blog, or are familiar with Fronetics, you know we’re big advocates of regularly measuring and analyzing metrics that help you...