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Facebook Introduces Explore Feed, Twitter Adds Self-Serving Advertising, and More Social Media News

Facebook Introduces Explore Feed, Twitter Adds Self-Serving Advertising, and More Social Media News

by Fronetics | Nov 29, 2017 | Blog, Content Marketing, Current Events, Marketing, Social Media

Also in social media news November 2017: Snapchat opens conversation tracking “Snap Pixels,” Facebook links Messenger to your News Feed Ads, and Instagram Stories hits 300 million daily active users. The holidays have everyone thinking about shopping and meal...
Can Facebook Help Manufacturers Create Better Products?

Can Facebook Help Manufacturers Create Better Products?

by Fronetics | Nov 28, 2017 | Blog, Manufacturing & Distribution, Marketing, Social Media, Supply Chain

Manufacturers who are active and engaged on Facebook are more likely to introduce product innovation than those who are not. If you’re killing time during business hours on Facebook, you may actually be onto something valuable. Well, no, — scrolling through your...
Should Marketers Forget the Holiday Shopping Season?

Should Marketers Forget the Holiday Shopping Season?

by Fronetics | Nov 27, 2017 | Blog, Current Events, Marketing

It’s time for retailers to cut their dependence on holiday season shopping, and take advantage of opportunities to generate demand over a more sustained period of time. When was the last time you stood in a pre-dawn line at a Black Friday doorbuster sale? If it was...
3 Ways to Encourage Employees to Become Brand Ambassadors

3 Ways to Encourage Employees to Become Brand Ambassadors

by Fronetics | Nov 22, 2017 | Blog, Leadership, Strategy

Employees are much more than people you employ — they can be your best brand ambassadors. There are many benefits to having employee brand ambassadors, and one of the biggest is the rise in peer influence in B2B buying. But the benefits don’t stop there. There are the...
10 Podcasts for Marketers in the Supply Chain and Logistics Industries

10 Podcasts for Marketers in the Supply Chain and Logistics Industries

by Fronetics | Nov 21, 2017 | Blog, Current Events, Marketing

These 10 podcasts for marketers discuss the latest news and trends in the marketing world relevant to the supply chain and logistics industries. Podcasts have surged in popularity over the past few years. At least 112 million Americans have listened to podcasts, a...
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