by Fronetics | Jul 3, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Getting lots of web traffic but short on leads? Here are five tips to help create strong landing pages that convert visitors to leads. We hear it all time: “My website is getting great traffic, but we’re not converting those visits to leads.” We compare it to the...
by Fronetics | Jul 2, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain
The growth of social messaging platforms is a big opportunity for your business to reach your audience with targeted content. Gone are the days when social messaging platforms are just about chatting or making plans with family and friends. You might be surprised to...
by Fronetics | Jun 28, 2018 | Blog, Content Marketing, Current Events, Marketing, Social Media
Also in social media news June 2018: Instagram released ranking criteria for its algorithm, Apple expands advertising businesses with a new network for apps, and Facebook is cracking down on new requirements for custom target audiences. Summer is in full swing, and so...
by Fronetics | Jun 26, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain
More and more supply chain marketers are realizing the benefits of inbound marketing (over outbound marketing) including cost savings and increased lead generation. Marketers are constantly coming up with new and trendy ways to attract leads. With endless platforms...
by Fronetics | Jun 21, 2018 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
If you’re looking to generate more leads on your website, you need to create opportunities to capture visitors and implement a strong content strategy to encourage engagement. Lots of supply chain and logistics companies are catching on to the benefits of content...