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For 64% of Marketers, Social Media Management Is Just One of Their Jobs

For 64% of Marketers, Social Media Management Is Just One of Their Jobs

by Fronetics | Aug 23, 2018 | Blog, Content Marketing, Logistics, Marketing, Social Media, Supply Chain, Talent

Too many supply chain businesses are devoting inadequate resources and personnel to social media management. Let’s be honest. It’s time for the supply chain to start taking social media management seriously. Even when we think we’re embracing the future, too may...
Content Marketing Can Work with Account-Based Marketing

Content Marketing Can Work with Account-Based Marketing

by Fronetics | Aug 22, 2018 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Strategy, Supply Chain

Account-based marketing has traditionally utilized outbound marketing tactics, until now. Account-based marketing has been around for decades, but it has been gaining a lot of attention in the past few years. More and more companies are starting to use account-based...
Are You a Toxic Leader?

Are You a Toxic Leader?

by Fronetics | Aug 21, 2018 | Blog, Content Marketing, Leadership, Logistics, Marketing, Supply Chain

Here are three warning signs that you may be a toxic leader and how you can make changes to avoid these damaging behaviors. Let’s face it: As the leader of a company, region, or even a team, you have the power to influence those that report to you. This can be a great...
Video: When is the Best Time to Send an Email?

Video: When is the Best Time to Send an Email?

by Fronetics | Aug 20, 2018 | Blog, Content Marketing, Logistics, Marketing, Strategy, Supply Chain

Here’s a breakdown of the latest findings regarding the best time to send an email and what we recommend for getting the most of out of your email marketing efforts. We are all inundated with daily emails. Whether it’s work emails, special offers from brands you love,...
Infographic: 10 Social Media Statistics for B2B Marketers 2018

Infographic: 10 Social Media Statistics for B2B Marketers 2018

by Fronetics | Aug 16, 2018 | Blog, Content Marketing, Data/Analytics, Logistics, Marketing, Social Media, Supply Chain

The latest social media statistics show growth of Instagram, more metrics for ROI, social messaging bots, and video content. One thing that always holds true with social media platforms: they are constantly changing. Platforms like Facebook, Instagram, and Twitter...
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