by Fronetics | Apr 3, 2019 | Blog, Content Marketing, Manufacturing & Distribution, Marketing, Supply Chain
Here’s why manufacturing marketers should skip the sales pitch and create content that prioritizes the needs of their target audience. Highlights: Research indicates that only about half of manufacturing marketers are prioritizing their audience’s needs when creating...
by Fronetics | Apr 2, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain
Follow these supply chain and logistics blogs to keep up with the latest industry news and happenings. Highlights: These industry blogs are rich with the latest news, insights, and trends. Blogs cover a variety of topics, including research and strategy, and feature...
by Fronetics | Mar 28, 2019 | Blog, Content Marketing, Current Events, Logistics, Marketing, Social Media, Supply Chain
Also, this month in social media news: Twitter launches new camera tools to increase visual focus; and Pinterest introduces Catalogs and expands shopping ads. This month on social media news, we’re seeing a few trends continuing. Platforms are increasingly offering...
by Fronetics | Mar 26, 2019 | Blog, Content Marketing, Logistics, Marketing, Supply Chain, Video Marketing
The popularity of video marketing is on the rise, and savvy supply chain marketers are using this medium to tell their brand’s story, broaden their audience, and generate leads. Highlights: Use video to tell your brand’s story, broaden your audience, and generate...
by Fronetics | Mar 21, 2019 | Blog, Content Marketing, Logistics, Manufacturing & Distribution, Marketing, Supply Chain
When it comes to growing your material handling business, digital marketing can set your company apart, capture quality leads, and keep your sales pipeline full. Highlights: Material handling is extremely competitive and faces challenges like rising interest...
